Let's set the record straight. Google News optimization is not only for news sites. Any website which regularly invests in timely content can reach engaged audiences and drive quality traffic with a s...
With more and more information being delivered via audio sources like voice assistants, the Wikimedia Foundation thought it was time to adopt a so-called "sound logo" for Wikipedia and its other proje...
The first mobile phone call was made nearly 50 years ago, on April 3, 1973.It's less clear when exactly in the early 2000s prognosticators first declared it was the "year of mobile," which has since b...
Millennials and Gen Zers are set to dominate B2B buying committees this year, so keeping up with them is a must.More than knowing the latest trends, we must continually assess:Where this target audien...
We know what most vlogs and YouTube videos look like in this, our Age of Content. So does Sony, and it's starting to make cameras built to spit out exactly the style of video you're looking to mimic.T...
Microsoft is "exploring" putting ads in the responses given by Bing Chat, its new search agent powered by OpenAI's GPT-4. While these sponsored responses are clearly labeled as such, it does make one ...
[photo1]Parth M.N.Manish Kumar runs a car rental service in the city of Jalandhar in India's northern state of Punjab. For the past two weeks, his business has been struggling--starting on March 18, w...
Specifically, you need website content that: Ranks on Google - You need a way for people to discover your content. Google's your best bet: 53.3% of all website traffic comes from orga...
Apple showcased its mixed-reality headset to the company's top 100 executives in the Steve Jobs Theater last week, according to Bloomberg's Mark Gurman.Senior Apple executives have apparently gotten a...
It's simple--you can use a tool like Ahrefs to find out.
[photo1]In the modern e-commerce world, personalization is everything. It's what engages customers, inspires them, and keeps them coming back. As the global economy remains uncertain, it's important t...
Google began to open Bard yesterday and as more of us began to use it and compare it to competitors like Bing Chat and OpenAI's ChatGPT, we are noticing differences between them. One of the big differ...
This truly is an unprecedented time in the life of the marketer: Groundbreaking generative AI technology, increasing customer expectations of personalized experiences, a growing emphasis on respecting...
As the world waits to see if former President Donald Trump will actually be indicted today over hush-money payments to porn star Stormy Daniels, AI-generated images began circulating on Twitter imagin...
To help you get the most out of Ahrefs, we've put together 20 lesser-known use cases that can immediately enhance your SEO efforts.
Goal-setting is one of the most important pieces of content strategy.Every guide you've ever read on building a content strategy probably mentions goals somewhere.Goals matter because they give your c...
For this concept to work, selecting which KPIs to monitor carefully is essential. Here are a few input and output KPI ideas you can use for your content marketing.
Elon Musk and the EU are in a dispute over the Twitter owner's plan to use more volunteers and artificial intelligence to help moderate the social media platform, as the company responds to strict new...
Building authority has a compounding effect on how brands perform in organic search. And the acceleration of AI in search is only increasing the importance of developing authority, trust and credibili...